Our Formula for Success

S-1 + P-2 + M-3 = Shareholder Value
At Massey, we have built the most successful and enduring coal mining company in Central Appalachia by adhering to three key operating standards: S-1, P-2 and M-3:

• S-1: Safety is job one.
  As our members safely arrive on the job each morning, our first priority is to ensure that they go safely home each night. Our continuous safety innovations are evidence of our commitment to operating safe coal mines.
• P-2: Production standards lead the industry.
  Massey promotes the application and implementation of best production practices. Extensive training and communication programs ensure that technological advancements are implemented in each of our resource groups.
• M-3: Measurement data to inform company decisions.
  Massey's M-3 standard requires that managers receive timely, accurate measurement data related to the company's daily operations, enabling them to make the best decisions based on the best information.

This proven formula has enabled us to endure and grow in both strong and weak energy markets over many years while other Central Appalachian coal companies have been less successful or have failed. It is a hallmark of our company and will continue to be our formula for generating long-term shareholder value.